Effective Public Relations

Effective Public Relations from Wanfah Prosper PLT

By: Wanfah Prosper PLT  20-12-2015
Keywords: Education & Training Services, Team Building, Personal Development

http://wanfahprosper.com/effective-public-relations/ INTRODUCTION Everything we say or do in public is Public Relations. This seminar promotes a better understanding and appreciation of the challenges, skills, attitude and philosophy that are so necessary to successfully manage an effective public relations programme for a company in the private sector, a government ministry or department in the public sector or for an NGO. LEARNING OUTCOMES By the end of the “Effective Public Relations” workshop, participants will be able to gain the following : Knowledge Learn the key theories behind Public Relation practice Understand the fundamental concepts of public relations as an integral part of the management mix Appreciate the differences in advertising, marketing, press relations and promotions Increase the knowledge of media relations and getting coverage Skills Identify public relations opportunities and initiate approaches Manage the public relations function in keeping with professional standards Distinguish audiences and their needs Using effective Public Relation tools WHO SHOULD ATTEND Executives & Managers with responsibility for the public relations function Executives & Managers from advertising and marketing Staff of relevant government departments and ministries Other executives & managers who wish to make a career move. METHODOLODY This “Effective Public Relations” workshop’s methodology is a combination of Interactive Presentation and expert input with lots of examples and exercises.

Keywords: Customer Service Training, Education & Training Services, Leadership Training, Management Training, Personal Development, Public Relations Training, Sales Training, Team Building

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