Catenate Sdn Bhd appointment of Brand communications Executive

By: Catenate Sdn. Bhd.  20-07-2007
Keywords: Plastic Injection Moulding, Oem Exhaust Systems, Progressive Hot Metal Stamping,

Kuala Lumpur, Malaysia Jan 18. Kuala Lumpur Malaysia:- Following a successful foundational year, Catenate Sdn Bhd gets ready to surpass last years efforts with the appointment of Mr Christopher Chua as Catenate Brand Communications executive.Effective from Jan 3rd 2007, Christopher will be responsible for helping develop, execute, educate, and enforce brand guidelines and core assets to help the marketing team develop integrated marketing plans, campaigns and programs, consistent with the strategic direction and core brand assets set forth by the company’s board of directors. With his appointment the company hopes to deliver branded communications that are consistent with the graphics, look and feel, and brand personality established for Catenate across all touch points, brand extension events and media in Malaysia, UK, Australia and US.Holding a B Bus (Marketing eBus) Sydney Australia, Chris brings with him a good foundation in marketing planning fundamentals and best practices, especially as relates to business-to-business marketing and branding.Catenate Sdn Bhd Is a ‘Best Source’ product design and manufacturing service company based in Malaysia, S E Asia. Offering sub contract turnkey outsource manufacturing solutions for a range of OEM industries that require progressive metal stamping, metal formed and plastic injection moulded products, welding, powder coating and secondary processes through to full assembly that are “ready for retail” Also utilizing the multi cultural maturity, language comprehension and natural empathy unique to Malaysia , Catenate Sdn Bhd provides a unique business model of niche up-selling BPO services. (Business Process Outsourcing) Catenate Sdn Bhd specializes in real-time behavioral marketing and live interaction services.

Keywords: Oem Exhaust Systems, Plastic Injection Moulding, Progressive Hot Metal Stamping,